About Luxehouze
Luxehouze is the leading online luxury goods marketplace platform with an initial emphasis on luxury timepieces. Customers can buy and sell authentic luxury watches from the likes of Richard Mille, Patek Philippe, and more.
Established in 2021, Luxehouze was created as a safe marketplace platform with two end customers in mind: both watch buyers and sellers.
We ensure that all luxury goods being sold through our platform are 100% authentic and that our sellers are both credible and trustworthy through our rigorous verification and authentication processes that we have in place.
Job Overview
We are seeking to hire an experienced Brand Manager to join our existing top-notch team. If you're a hard-working professional, Luxehouze is an excellent place to grow your career.
Main responsibilities will include
- Setting brand awareness strategies
- Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities
- Evaluating the brand image from the consumers
- Establish and maintain brand budgets
- Stay current on market trends and competitive activity
- Own the development and messaging of the brand narrative
- Media Placement
- Evaluate the effectiveness of all media campaign
- Manage the media budget effectively by creating and maintaining project sheet.
- Define and manage the brand communication strategy using a variety of media
- Sales enablement
- Ensure that all retailers are kept up to date with current and new products launches as well as relevant support sales material (master catalogue, etc).
- Create, execute, and manage marketing programs and campaigns
- Create Go-to-market strategy and launch plans that outline in detail how the product will be promoted and sold.
- Contribute to the achievement of the brand's annual growth by providing efficient Marketing support to the VP of Marketing.
- Manage a team consisting of Brand Specialist Lead, Social Media and KOL specialist, Creative designers.
Qualifications
- Bachelor's degree in Marketing, Business, or related field.
- 8 years of experience in brand management, brand marketing, or marketing management
- Proven ability to work cross-functionally
- Experience managing a brand across multiple markets
- Creative thinker and problem solver
- Strong communication skills
- Project management experience, with a solid understanding of project management principles and techniques
- Strategic thinker able to identify long-term opportunities and trends
- Previous experience in media for premium consumer brands, either marketing agency or client-side work.
- Passion for the luxury watch industry, have a strong interests in luxury brands
- Experience in negotiation and building relationships media partners
- Experience in planning and executing prestigious events with premium/luxury brands
- Exacting organization & communication