Marketing

Assistant Brand Manager

Jakarta
Work Type: Full Time
Responsibilities
  • Translate marketing plan to a detailed go-to-market execution for watches vertical. 
  • Run brand activations (e.g., partnership events, bazaar, private events, satellite booth, etc.) to raise awareness, develop consideration, and generate sales. 
  • Do thorough review and analysis for every initiative done and analyze the data for future improvements. 
  • Managing relevant stakeholders to ensure the marketing initiatives run smoothly. 
  • Lead of the brand, partnership, and activation team, taking ownership of all brand, partnership, and activation initiatives for watches, and are able to be a hands-on leader or individual when the team and the business need direct execution level.

Requirement & Qualifications: 
  • 4-6 years of hands-on professional experience in brand marketing, campaign management, partnerships, offline activations, or other relevant fields. 
  • Proven track record of managing multiple successful projects in marketing, branding, partnership, and offline activation. 
  • Strong passion and knowledge of luxury watches and/or goods. Previous experience in managing luxury brands is good to have. 
  • Excellent communication, negotiation, and project management skills – highly organised, detail-oriented, and able to prioritize accordingly. 
  • Creative mindset with a strong sense of aesthetics and storytelling, combined with the ability to process and interpret data to develop evidence-based strategies. 
  • Professional working proficiency in Bahasa Indonesia and English. Proficiency in Mandarin is good to have. 
  • Highly self-motivated with a collaborative mindset. 
  • Ability to work independently and thrive in a fast-paced environment. 
  • Detail-oriented with a focus on accuracy and execution.
  • Preferably someone who’s experienced in running offline events, have connections to vendors and/or partners and have managed a team of staffs/executives before.  

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